Japan Entry & Expansion Support for Foreign IT & High-Tech Companies
Demand Generation, SDR & BDR, Marketing Communications x Digital & Classic


Over 300 Japan entry and expansion support since 1999.
Powered Communications Inc.
Tokyo, Japan
info (at) powered-communications.co.jp


1. Focus on foreign IT and high-tech ... our resource does not fragment.
2. Focus on Japan entry and expansion ... to provide flexible service.
3. Experienced staff from IBM, Intel and Nokia ... we know the market.
4. 300+ client portfolio - experience since 1999 ... we provide best of breed.
4.1 Yes, not to mention, we're all bi-lingual,,,.


Sumo Logic - cloud

Japan launch and on going support including: lead generation, tradeshow management, media relations, customer seminar, partner communications, SDR & BDR, contents localization and other marketing communications.

Tealium - DMP

Marketing communications & digital marketing services including: lead generation, annual private event planning, tradeshow management, public relations, and other marketing communications.

Veritas / Symantec - security & storage

Full public relations service including: press release & interviews, monthly press briefing, article donation, case studies and biline development, media trip to VISION Las Vegas and others.

Nokia - classic for 40's!
Marketing Director service including: partner program development, event managment, PR and other marketing communications, internal marketing specialists management.

Past & Current Client Portfolio
Puppet, Sumo Logic, Pager Duty, Microsoft, Avaya, Intel, InterCall, West UC, Symantec, Logica, Uber, Air BnB, Tealium, Violin Memory, Symantec, Veritas Software, Palo Alto Networks, PGP, Octa, Verdasys, Scality, JDA Software, Right Now, Nutanix, TUV Rheinland, OutSystems, Software AG, Nokia, Intellisync, Aspentech, Flashpoint, Spamhaus, OpenIO, OPSWAT, Limelight Networks, Rittal, MapR, Ruckus Software, SAVVIS, Nirvanix, Extreme Networks, Sonic Solutions, Aviza, Data Direct Networks, Fast Search and Transfer, Fundnet, IRJ, Serena Software, Zenlok, Become, Axalto, Palm Computing, Logica +



Mr. Rene Bonvanie, CMO, Palo Alto Networks
Former CMO and SVP, Business Objects/SAP 

"Powered Communications provides diverse, highly integrated communications and business development services. I believe this diversified approach comes from their experience working in-house and their understanding of the process of making smart business decisions. From my experience, I believe Powered Communications is the best agency to choose for early to mid-stage foreign IT companies to enter, gaining presence, and expand their business in the Japanese market." 

Mr. Steve Zivanic, VP of Hardware Systems Business Group, Oracle
Former CMO, Nirvanix 
"I have been working with Powered Communications for the past five years to successfully develop U.S.-based IT businesses in Japan, ranging from data center networking infrastructures to storage for the media and entertainment sector to enterprise cloud storage services. Powered Communications is comprised of established, strategic business thinkers with exceptional connections throughout the IT industry in Japan that enable companies to rapidly expand their sales presence and increase both market share and mind share. The company delivers consistent results in a very systematic manner and I highly recommend the firm to any IT company looking to elevate their brand stature and increase sales in Japan." 

Mr. Hiroyuki Kimura, Executive Vice President, Citrix Systems, Japan
Former President, Symantec, Japan 
"I have great expectations of their future activities by Powered Communications. Company President, Mr. Wakairo, has achieved many success stories in the wide ranging corporate communications business, with strategic planning and implementation of programs. He has thus made major contributions to establishing and strengthening the brand of all companies he has done business with. I am convinced that he will contribute to the expansion of business content for all his customers and partners." 

Mr. Masayuki Urushiyama, President, Dolby Laboratories, Japan
Former President, Adobe Systems, Japan 
"Powered Communications has assisted me from various angles, from sales to marketing strategies. I am convinced that Powered Communications will bring about new advances in the industry. Mr. Wakairo, in addition to his wide-ranging experience, contributes greatly to strengthening the customer’s market position, by always maintaining a consistent approach to what is best for the customer. I am sure that Powered Communications will bring further radical new values to our business." 

Mr. Hideki Kawamura, Communication Consultant
Former Chairman & President, Hill and Knowlton Japan
"Specialization and internationalization are rapidly advancing trends in the field of communications. Effective communicators are required to possess a multi-faceted viewpoint to respond immediately to diverse stakeholders, possess decision-making capabilities that achieve a balance between different decision-making criteria, and possess a strategic eye to select effective and optimum communication methods. I am sure that Powered Communications has taken the first step towards further expansion of the communications domain, and I am sure that they will be very successful."


Kyosuke Wakairo Founder & Director of Marketing
Kyosuke started his career as event & marketing planner and established Powered Communications Inc. in 1999, which focused on supporting foreign IT companies’ marketing and sales activities in Japan. Since then, he has assisted more than 300 companies including 70 companies on entering the Japanese market. In parallel to Powered Communications, he also has worked as marketing director for numerous companies including Intellisync K.K. and Nokia Japa n K.K. Currently holds a position of Marketing Director for Puppet Japan and Sumo Logic Japan.
Tatsuhiko Ide,  Director of Corporate Management
Tatsuhiko brings more than 30 years of sales and corporate management experience to Powered Communications. At IBM, he held position of Director of Xseries Server & Workstation of Asia Pacific Group, and lead the company to gain its value across APAC-J. He has also served as the President of Intellisync K.K. and LanDesk Software K.K. Curretntly a board member of Aoyama Kaigi.
Masahiro Asai,  Director of Sales
Masahiro started his career as network specialist at Intec Inc., which is one of the top ten system integrator in Japan. After Intec, he joined Intel Japan and developed many projects including discovery agreement for M&A as well as accomplishing award winning sales targets. After Intel, he has played important rolls on launching many foreign IT companies, such as the VP of Sales at LANDesk Software K.K, Country Manager at PGP Corp. and Country Manager at Celio Corp. Currently holds a position of Country Manager of Octa Japan.


Powered Communications is a Tokyo based demand generation and SDR & BDR agency specialized in foreign IT/high-tech companies enter and expand their business in the Japanese market. Established in 1999, Powered Communications purely focus its offerings and values on demand generation and sales support - not individual services such as market research, PR, seminar support and other marketing activities. Powered Communications also focuses its service offertings to companies which their business size in Japan are about "0-500 staff / 0-100M USD".

Company Name
Powered Communications Inc.
Kyosuke Wakairo, Founder & Managing Director
代表取締役 若色 亨昌
November 2003 (In business since May 1999)
10,000,000 JPY
Location (Japan)
Hakusan Office: 1F Yoshimura Building, 5-13-1 Hakusan, Bunkyo, Tokyo 112-0001
WeWork Office: 2F Sumitomo Shoji Jimbocho Building, 2-11-15 Kanda Jimbocho, Chiyoda, Tokyo 101-0051
Registered Address: 1-18-4 Honkomagome, Bunkyo, Tokyo 113-0021
Tel: +81-3-6902-2106   Email: info(at)powered-communications.co.jp
Membership and Partnership
Member of the Tokyo Chamber of Commerce
Exclusive sales partnership with Pipeline K.K.
Japan partner of ECCO International Communication Network
Japan partner of PRecious Communicaions
Official agency of Nikkei Business Publication